Why should digital media impact General Election 2015 in Britain!

Internet Access – United Kingdom - Households and Individuals, 2013

Accessed Internet everyday - Year 2013 - 36 million adults - 73%

i.e 20 million more than in 2006

Access to the Internet using a mobile phone	Year 2010	Year 2013
	24%	53%
i.e more than double

Has Internet access  - Year 2013 - 21 million households - 83%

Figure 1: Over 65% of people belonging to age group 16 - 65 use computer daily.

Figure 2: Over 35 million people use internet daily in Britain.

     Every 6 out of 10 people use internet on their mobiles.

Source: http://www.ons.gov.uk/ons/rel/rdit2/internet-access---households-and-individuals/2013/stb-ia-2013.html

And...

Source: Monkeysurvey August 2013

Internet voice is greater right now than any time!